Lee Valley Ireland – an Irish country clothing online retailer and exporter– has an exciting opportunity for a digital marketing and content executive in both B2B and B2C.
Digital Marketing & Content Executive
Job Type: Full time, Part-time, Flexible
Location: Lee Valley Ireland, Inchigeela, Co. Cork
Key Responsibilities
- Collaborate with colleagues to devise strategies, and create and co-ordinate compelling content for marketing materials, blog posts and articles on the company’s website and social media pages
- Develop a content editorial calendar and manage the day-to-day handling of key social media channels, delivering and maintaining an impeccable visual aesthetic of social media feeds
- In collaboration with the full Marketing team, organise and manage photoshoots
- Manage the online reputation of the brand by responding to customer feedback on social media and other online platforms.
- Conduct keyword research and apply SEO best practices to maximise reach and effectiveness of content.
- Plan and execute on-brand email marketing campaigns using effective design and copy.
- CMS management i.e. assist in updating content on the website, uploading new product to drive sales.
- Manage online ad campaigns in conjunction with external providers.
Requirements
- 2-5 + years’ experience in a similar role.
- Proof of excellent copy writing skills
- Content creation skills. Video an advantage.
- Knowledge of design packages e.g. Photoshop, Canva etc an advantage.
- Excellent customer service skills.
- Knowledge of SEO tools (Google Search Console, SEMrush etc.) and Google Analytics/GA4.
- Familiar with email marketing software i.e Klaviyo, Mailchimp or similar.
- Ability to work in a fast paced environment
Benefits:
Competitive salary based on experience. On-site parking.
